000 00693na a2200253 4500
001 20578
003 KOHA_mirakil
005 20220831235713.0
008 190507b tu 000 0
020 _a9780130497154 (pbk.)
040 _aTR-IsBEY
_btur
_dTR-IsBEY
041 _aeng
090 _aHF 5415 .K68 2003
100 _aKotler, Philip.
245 _aMarketing management /
_cPhilip Kotler.
250 _a11th ed.
260 _aNew Jersey :
_bPearson-Prentice Hall ,
_c2003.
300 _a806 p. ;
_bill.,
_c27 cm.
500 _aIndex.
650 _aPazarlama
_xYönetim.
650 _aMarketing
_xManagement.
910 _a19520
942 _2lcc
_cBKS
999 _c17566
_d17566
900 _bMehmet Faruk Akgül