000 00783na a2200265 4500
001 16599
003 KOHA_mirakil
005 20220831234513.0
008 161213b tu 000 0
020 _a9781138804692 (pbk.)
040 _aTR-IsBEY
_btur
_dTR-IsBEY
041 _aeng
050 _aHD 69
_b.B7 2016
090 _aHD 69 .B7 2016
100 _aHeding, Tilde.
245 _aBrand Management :
_bResearch, theory and practice /
_cTilde Heding , F. Knudtzen and Mogens Bjerre.
260 _aLondon :
_bRoutledge ,
_c2016.
300 _a306 p. :
_c23 cm.
650 _aBrand management.
650 _aMarka yönetimi.
700 _aKnudtzen, Charlotte F.
_941974
700 _aBjerre, Mogens.
_941975
910 _a15754
942 _2lcc
_cBKS
999 _c13771
_d13771
900 _bMehmet Faruk Akgül