AU - McKenna,Regis TI - Real time: preparing for the age of the never satisfied customer SN - 0875847943 (hbk.) PY - 1997/// CY - Boston, Mass. PB - Harvard Business School Press KW - Real-time data processing KW - Technology KW - Social aspects KW - Gerçek zamanlı bilgi işlem KW - Teknoloji KW - Sosyal yönler N1 - Includes bibliographical references and index ER -