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Reklamcılık : Kavramlar, kararlar, kurumlar /

Kocabaş, Füsun

Reklamcılık : Kavramlar, kararlar, kurumlar / Füsun Kocabaş, Müge Elden - İstanbul: İletişim, 2009. - 239 s. ; 21 cm. - 763. 18. .

Kaynakça vardır.

ISBN: 9754706328 9789754706321

Subjects--Topical Terms:
Advertisiing.
Satış promasyonu.
Reklamcılık.
Sales promation.

LC Class. No.: HF5823 / K63 2009

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